In the internet internet marketing it is said that “money is in the list.” This is true today like yesterday. Building your email list is the best way to create your main generation system. It’s not easy, also not fast. If you are looking for something fast and easy, then the email list building is not for you.
If you are looking for a prospect pool with whom you can develop relationships, then the email list building is ideal. There are some people who think they can go easily in this process. Maybe because they don’t get information. Some businesses buy mail portugal directly from the internet with keyword googling. Yes, you are promised a list of ten to one hundred thousand names at very cheap prices. You think that there are a number of prospects that will bite.
This strategy is the wrong way to start your email list building. Please, don’t go to this road. What you will find is disappointment, frustration, and very little if there is a conversion. The problem is that your list does not meet the requirements and therefore, disaster. You don’t want just the name and email address. You need a prospect that really wants or needs your product or service.
Buying a list is the spearhead in the wrong direction. All you need to do, is building your own list. Obviously, you need a website. You will be surprised by the number of businesses who want to have a list of prospects but don’t even have a site. Next, you need a extortion page or also known as the opt-in page. On my own website, I discussed this subject in a post.
The purpose of your extortion page is to capture the name and address of prospects interested in what you have to offer. Many people believe that what they need is a lot of traffic. Obviously you need people who come to your site, but that is not the most important thing. You need it to give you their names and email addresses. That’s your first conversion. You have changed the prospect of being a lead.
Even if you have several visitors, but they all give you their information, it’s much more important than having many visitors. Accumulation of the email address is your list. Having it will allow you to communicate with your prospects. One way to do that, is via email.
Once upon a time you need to do is ask people for their email address and they will give it to you. But not now. People, business executives receive so many emails, most of them become spam, that they are reluctant to provide that information. So, you need to motivate your prospects by offering something worth, like a special report. This is an incentive registration which is a mini ebook that can be downloaded for free, usually in PDF format.
After you receive their address, you can follow up with email. You can write an email that has an interesting subject line that will bring your advantages to click it, or known as opening your email. Next, you need to give them a strong reason to go to the landing page that will introduce your product or service.
In internet marketing languages, this is your open pace followed by your click-up rate. Your landing page is your sales page. This is the most important document on your site. Some people call it “Page Money.” Your landing page can be short or long letters, but must convince your readers to click the Action button at the end of the page.
You need a strong internet marketing strategy designed as a funnel. There is a process that leads to success. Building email list is an important machine to make this system function.
